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Digital Designer + Marketer

Company: Snow Joe
Location: Hoboken
Posted on: November 22, 2021

Job Description:

Nice to meet you, we're Snow Joe.We started as a single product company in 2004 with our iconic electric snow shovel dubbed the "Snow Joe". Today, Snow Joe, together with its complementary brands Sun Joe + Aqua Joe, is a digitally native, direct-to-consumer company that designs, develops, and distributes high-quality outdoor residential tools and winter weather solutions. We started as a single product company in 2004 with our iconic electric snow shovel dubbed the "Snow Joe". We sell our products direct to consumers, retail partners like Amazon, Walmart and Home Depot, retail .com counterparts and television shopping networks like QVC and HSN.We're looking to add to our team of experts who care deeply about our customers and products.Behind all of our great leaps in growth has been our people who each and every day continue to power Snow Joe's mission to deliver easy-to-use, eco-conscious, high-quality tools at an affordable price to our customers with prime-like speed. Our team is passionate, driven, collaborative, intellectually curious, and excited about the opportunity to transform our industry. We strive to continuously learn, explore, experiment and achieve results.Would you describe yourself as someone who can:

  • Provide high-quality, brand appropriate designs in line with company and brand best practices for online application
  • Collaborate with the Creative Director and Marketing team to create visual assets for social media, all digital marketing channels, and our website to promote monthly sales promotions, product giveaways and other monthly planned events
  • Create paid banner ads, static and animated (.gif / html5), and other paid digital assets to drive traffic to our sites and increase conversion
  • Present creative ideas to brand and marketing leadership for assigned projects.
  • Create daily fresh, engaging digital content + ads (static and motion) that follow our brand standards across social media and paid marketing channels
  • Create short, dynamic story videos to support planned promotions, sales, and to provide our audience with information about our brand + products.
  • Design and create original visual content strategies in collaboration with our Sr. Digital Designer + Marketing team to increase organic social media engagement
  • Drive innovation on new ways to excite and interest our customers via photography, video, and design
  • Design and create original e-blasts + campaigns, product pages, site designs, social media posts, digital advertising and web banners, digital images and assets
  • Collaborate with the Creative Director + copywriter to artfully craft creative solutions to address specific content objectives
  • Collaborate with Art + Design, Software Development, and Marketing teams to build out responsive websites and microsites and develop visual mockups user experience and user journeys on our corporate site and other landing pages as needed.Would you describe yourself as someone who has:
    • A bachelor of Fine Arts degree (preferred); Masters of Fine Arts a plus.
    • Prior digital agency experience (preferred)
    • Proficiency in paid media ad creation across various marketing channels
    • Knowledge of CPG (preferred)
    • Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere).
    • MAC system proficiency.
    • Solid written and verbal skills.
    • An understanding of digital design as it relates to marketing strategy and driving product sales, integrate copy and design, and organize information effectively.
    • Attention to detail with emphasis on accuracy and quality, and a critical eye for detail.
    • The ability to work in a fast-paced team environment.
    • The ability to prioritize work to balance multiple projects and deadlines.
    • Exceptional team player skills.
    • Strong interpersonal skills and work ethic, strong organizational skills, excellent coordination and time management skills
    • Proficiency in HTML5 ad creation
    • Software skills including: Sketch, Figma, Principle, Flinto, OmniGraffle, Marvel, InVision, Adobe Suite, Muse, Sketch Up, Spark AR, User Research, Affinity Diagrams, Personas, User Journeys, Wireframing, Prototyping
    • Coding skills a plus, previous UI/UX a plusIn addition to amazing teammates, we also offer:
      • Company contribution towards you and your family's full health benefits package with a choice of different plans/options
      • Paid time off that increases over time
      • Paid holidays
      • Full office caf-- with snacks/drinks and lunch options daily plus bi-weekly team building events at our Hoboken location
      • Open concept creative office spaces
      • Employee discount on our products
      • Pre-tax Flex Spending/Health Savings Account
      • Company contribution toward Commuter Benefits
      • 401k/Pension Plan partially paid for by us (full time employees only)We look forward to speaking with you!#HP

Keywords: Snow Joe, Hoboken , Digital Designer + Marketer, Other , Hoboken, New Jersey

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