Senior Associate, Employer Brand & Recruitment Marketing

Company: Insmed Incorporated
Location: Bridgewater
Posted on: February 11, 2026

Job Description:

At Insmed, every moment and every patient counts — and so does every person who joins in. As a global biopharmaceutical company dedicated to transforming the lives of patients with serious and rare diseases, you’ll be part of a community that prioritizes the human experience, celebrates curiosity, and values every person’s contributions to meaningful progress. That commitment has earned us recognition as Science magazine’s No. 1 Top Employer for five consecutive years, certification as a Great Place to Work® in the U.S., and a place on The Sunday Times Best Places to Work list in the UK. For patients, for each other, and for the future of science, we’re in. Are you? About the Role: The Employer Brand & Recruitment Marketing team is one of the key stakeholders responsible for telling the story of our culture—crafting how we introduce ourselves as a preferred workplace to existing and future candidates, designing digital experiences and hiring programs that honor the human side of job seeking, amplifying authentic employee voices, and using data-driven insights to shape seamless candidate journeys that enable and inspire the right talent to join in. Reporting to the Associate Director, Employer Brand & Recruitment Marketing, the Senior Associate will play a critical role in delivering end-to-end employer branding and recruitment marketing initiatives from content creation and campaign execution to candidate-facing experiences across social, digital, and recruitment marketing platforms. This role will partner closely with Talent Acquisition, Corporate Communications & Responsibility, Corporate Brand, and Legal & Regulatory colleagues to ensure our employer brand is activated clearly and consistently across every candidate touchpoint. What You'll Do: In this role, you will steward our employer brand across markets by ensuring messaging is consistent, compliant, and aligned at every candidate touchpoint. You’ll also: Support the employer story for priority talent segments by developing messaging and campaign content that brings our culture, impact, and career opportunities to life. Create and activate paid and organic recruitment marketing campaigns, from video and social storytelling to team features, with a strong focus on LinkedIn and Instagram. Nurture relationships with our talent communities by writing monthly newsletters within our Customer Relationship Management (CRM) tool to keep passive candidates engaged and informed. Support and scale our talent ambassador program, empowering employees to share real stories about life at Insmed. Refresh content across careers sites, job postings, and other candidate-facing touchpoints on a routine basis. Activate recruitment marketing across job boards, programmatic advertising, and social channels to support monthly hiring priorities. Track what’s working and key areas of opportunity by monitoring employer brand and recruitment marketing KPIs from engagement and traffic to applies and source performance. Who You Are: You have a Bachelor's degree in Human Resources, Psychology, Business, Communications, or a relevant field is required and 1–3 years of experience in employer branding & recruitment marketing. Additionally you are or you have: Experience working within or alonside Talent Acquisition teams and possess moderate recruiting acumen including foundational knowledge of how employer brand supports talent-attraction strategies. Comfortability executing across digital channels, including social, content, email, and web-based platforms. Write with clarity and voice alignment, adapting tone and messaging for different audiences and moments in the candidate journey. Highly organized, managing multiple projects, timelines, and stakeholders with confidence and autonomy. Detail-oriented and care deeply about brand consistency, polish, and quality. Lean into data, using performance metrics to test, learn, and continuously improve. Collaborate naturally across teams and show up proactively with communication, presentation, and follow-through. Where You’ll Work This is a hybrid role based out of ourBridgewater, NJ Headquarters.You’llwork remotely most of the time, with in-person collaboration when it matters most. LI-SK1 LI-SK - Hybrid Pay Range: $48.00-61.00 Hourly Life at Insmed At Insmed, you’ll find a culture as human as our mission—intentionally designed for the people behind it. You deserve a workplace that reflects the same care you bring to your work each day, with support for how you work, how you grow, and how you show up for patients, your team, and yourself. Highlights of our U.S. offerings include: Comprehensive medical, dental, and vision coverage and mental health support, annual wellbeing reimbursement, and access to our Employee Assistance Program (EAP) Generous paid time off policies, fertility and family-forming benefits, caregiver support, and flexible work schedules with purposeful in-person collaboration 401(k) plan with a competitive company match, annual equity awards, and participation in our Employee Stock Purchase Plan (ESPP), and company-paid life and disability insurance Company Learning Institute providing access to LinkedIn Learning, skill building workshops, leadership programs, mentorship connections, and networking opportunities Employee resource groups, service and recognition programs, and meaningful opportunities to connect, volunteer, and give back Eligibility for specific programs may vary and is subject to the terms and conditions of each plan. Current Insmed Employees: Please apply via the Jobs Hub in Workday. Insmed Incorporated is an Equal Opportunity employer. We do not discriminate in hiring on the basis of physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Unsolicited resumes from agencies should not be forwarded to Insmed. Insmed will not be responsible for any fees arising from the use of resumes through this source. Insmed will only pay a fee to agencies if a formal agreement between Insmed and the agency has been established. The Human Resources department is responsible for all recruitment activities; please contact us directly to be considered for a formal agreement. Insmed is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, please contact us by email at TotalRewards@insmed.com and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address. Applications are accepted for 5 calendar days from the date posted or until the position is filled.

Keywords: Insmed Incorporated, Hoboken , Senior Associate, Employer Brand & Recruitment Marketing, Human Resources , Bridgewater, New Jersey