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Manager Of Analytics, Test And Measurement

Company: Tory Burch
Location: Hoboken
Posted on: May 16, 2022

Job Description:

ABOUT US Tory Burch is an American lifestyle brand that inspires people and empowers women around the world to live in full color with character, beauty and confidence. Launched in February 2004, the collection is classic in spirit with a modern sensibility, embodying the personal style of the company's Executive Chairman and Chief Creative Officer, Tory Burch. From the beginning, the collection included multiple categories ranging from footwear and ready-to-wear to handbags and home. There are more than 300 Tory Burch boutiques across North America, Europe, the Middle East, Latin America, Asia and Australia, and the collection is available at over 3,000 department and specialty stores worldwide and toryburch.Com. The brand is dedicated to advancing women's empowerment and entrepreneurship through the work of the Tory Burch Foundation.JOB SUMMARY As a key member of Analytics and CRM Scrum team, the Sr. Analyst, Test and Measurement is responsible for performing customer level analysis to inform CRM hypothesis and estimate impact of test. She/He will work with CRM Scrum team and cross-functional partners to build tests, analyze, and measure performance of the tests, and provide clear learnings, insights, and opportunities.RESPONSIBILITIES Perform customer-level analytics to inform CRM, Email, and site experience test hypothesesEstimate impact of tests for test prioritizationDesign the test / control plan to ensure ability to get a statistically significant read for KPIs to support the test hypothesisConduct test analysis to measure test performanceProvide clear learnings, insights, and opportunities for rollout and testingQUALIFICATIONS 3+ years of hands-on experience in marketing analytics with strong experience in A/B testingPreferred degree with a specialization in Statistics, Economics, or another quantitative field or equivalentMastery of SQL, Python, and other scripting/automation techniquesExperience with Big Query, Hadoop, specifically Cloudera, is requiredExperience with Tableau or other data visualization software is preferredFamiliar with Google Analytics, Optimizely, and Sailthru is preferredExpertise in Excel is strongly desired, proficient with all Microsoft Office applicationsAble to partner with key cross-functional partners to drive insights from the analysis to conclusionStrong communication skills and able to influence others to achieve buy-in for recommendationsHighly motivated self-starter. Flexible, adaptable, and able to manage change and be productiveAttention to detail, thorough and quality oriented

Keywords: Tory Burch, Hoboken , Manager Of Analytics, Test And Measurement, Executive , Hoboken, New Jersey

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