Search Marketing Manager

Company: WunderLand Group
Location: Hoboken
Posted on: May 7, 2022

Job Description:

END-CLIENT : Fortune 100 Company JOB TITLE : Search Performance Marketing Manager LOCATION : HYBRID - Hoboken, NJ / Chicago, IL / San Bruno, CA ROLE/TYPE : CONTRACT, will convert to PERM/FTE COMPENSATION : $40-42/HR, PLUS 401K matching, Medical/Dental/Vision Insurance As a Search Performance Manager within our end-client's Emerging Seller Organization, you will help monetize 3P sellers through advertising so that they can meet their marketing objectives, drive revenue growth, and foster product improvements. You will work closely with sellers [advertisers] and API/Ad Tech partners and be responsible for developing and implementing strategies, managing budgets and bids, optimizing account configurations, and targeting, and reporting/insights. The ideal candidate will have a strong understanding of the media/retail media industry and a background in the paid search landscape. This is an analytical and revenue focused role solely dedicated to the search product. Responsibilities: Plan, manage, and execute campaigns, including but not limited to account setup, strategy development, organization, and management while ensuring that recommendations and decisions are consistent with client objectives. Help sellers [advertisers] reach their performance goals quickly and stay active/healthy. Monitor performance of Sponsored Products and drive one-to-many activities to improve performance for optimal ROI and seller [advertiser] satisfaction. Strong communication skills with the ability to clearly articulate information that influences data-driven business decisions. Identifies domain, brand, category, and campaign trends to provide analysis to support incremental asks from our sellers [advertisers] to grow and stabilize investment. Reach and exceed KPIs established in partnership with sellers [advertisers], retain advertisers/revenue and reduce churn. Responsible for owning the key metrics focused towards driving exponential growth of search. Presents performance results in a clear, easy-to-understand manner. Uses Tableau and other internal dashboards to analyze opportunities, identify patterns and implement proactive solutions including improvements across WPA UI, tools, and processes. Proactively identifies growth opportunities for sellers [advertisers] search investments and proposes solutions to improve ROI. Qualifications: 3-5 years' work experience in advertising industry with focus in paid search, retail search and/or eCommerce. Bachelor's degree in business or related field. Experienced in developing media strategies based on data, insights, and analytics. Can translate technical speak to client-friendly language . Strong experience in Google Ads, Bing, Yahoo, Amazon, Co-op Advertising and all paid search terminology and key tools (e.g., AdWords, AdCenter, Retail Search, etc.). Strong analytic and quantitative skills that enable you to use data to develop, validate and measure search campaigns. Experience developing or overseeing quantitative analysis and delivering actionable insights. Ambitious, self-starter mentality and entrepreneurial spirit with a strong drive for excellence and delivery of results. Has ability to work at all levels with an eye for detail to achieve quality & process goals Strong communication/interpersonal skills and able to build relationships and influence cross-functionally. Understanding of customer experience, listening to customers' voice, and working backwards to improve business process and operations. ____________________________________________________ NEXT STEPS: We will reach out to qualified candidates for this position, but may not be able to get back to everyone based on volume. That said, we will keep you in mind for other relevant positions, as well WunderLand Group is the destination for digital, marketing, and creative talent. We deliver on our promise to provide companies with in-demand, highly-qualified talent for contract and full-time positions. WunderLand Group invests time to understand our clients' business and resource challenges and connects them with exceptional talent in today's fast-paced digital, marketing, and creative landscape. The industry has verified WunderLand Group's reputation for loyalty and quality through numerous awards and recognitions, most recently the Best of Staffing-- Client Award and Talent Award. It is our practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available. Please visit www.wunderlandgroup.com to view available jobs and register with us or for more information.

Keywords: WunderLand Group, Hoboken , Search Marketing Manager, Executive , Hoboken, New Jersey