Manager, DTC Pricing and Promotions
Company: Newell Brands
Location: Hoboken
Posted on: May 6, 2022
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Job Description:
Position Title: Manager, DTC Pricing and Promotions
Location: Hoboken, NJ or South Deerfield, MA
Reports to: Director, DTC
Job Summary:
The Pricing and Planning Manager is responsible for all aspects of
merchandising planning and implementing pricing strategies to
maximize Direct to Consumer performance against sales and profit
goals.
Key Responsibilities:
Pricing Analysis & Execution
Create pricing strategies for Direct to Consumer business to drive
incremental revenue growth and margin, and gain cross-functional
alignment
Apply various pricing techniques including everyday pricing,
promotional pricing, and markdown pricing to achieve business
goals
Conduct price elasticity studies to find incremental growth
opportunities
Conduct competitive analysis and benchmark DTC prices with the
market
Manage in-house or external pricing tools to manage and optimize
Pricing
Manage pricing updates on the websites, ensure that accurate
pricing is flowing to the websites via different tools and platform
and have business ownership of the pricing systems
Collaborate with Analytics team on understanding overall web
metrics and informing pricing decisions
Maintain booking order and approval documentations, and conduct
manual price override reviews as directed by Internal Audit team
for SOX compliance
Merchandising Planning & Forecasting
Oversee forecast of department, brand, category, and SKU level
sales by taking into consideration merchandising strategy and other
factors
Partner with Merchandising on planning and forecasting for
promotions and other initiatives
Create forecasts and build business cases for new business
initiatives including new DTC selling channels
Work with Demand Planning team to ensure that the DTC forecasts and
plans are integrated into larger demand and supply plans
Lead reviews of key performance indicators with sales, margin,
in-stock rate, sell-thru, etc.
Support the development, implementation & execution of new business
processes, planning tools and merchandise systems technology
Key Qualifications:
6+ years' experience in pricing, planning, buying, finance or
related field required
Bachelors Degree in an analytics field required. Masters in an
analytical field preferred
Strong analytical and communication skills required
Ability to manage several work streams together and switch between
different initiatives
Ability to collaborate cross functionally across groups like Supply
Chain, Finance, Merchandising and Operations
Experience with dynamic pricing systems and pricing tools and
technologies preferred
Retail, eCommerce, or CPG Direct to Consumer experience
preferred
Keywords: Newell Brands, Hoboken , Manager, DTC Pricing and Promotions, Executive , Hoboken, New Jersey
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