Media Partnerships Specialist III, eComm

Company: Wal-Mart.com USA
Location: Hoboken
Posted on: June 25, 2022

Job Description:

Position Summary...What you'll do...Marketing Strategy: Uses a variety of elements (storyboards, presentation decks) to develop product stories that support brands and key marketing initiatives for the category; Understands category marketing strategy and how all products within the category connect to it; Provides recommendations to site merchandisers and category managers based on marketing expertise and performance in the category; Recommends affiliate coupons and promotions for the category.Research and Analysis: Performs complex marketing analysis of category KPIs, including brand and category deep dives, analysis of ad hoc initiatives or tests, keyword research, search query analysis, email marketing analysis and recurring sales reports; Analyzes a broad range of affiliate sites to understand affiliate landscape and determine category competitiveness to make recommendations to category and site merchandising managers; Makes recommendations to core analytics, marketing, category and site merchandising teams based on research and analytics.Campaign Implementation and Management: Implements marketing campaigns for a category; Manages digital marketing channels for a category, including email marketing programs, Paid Search, PLA, Affiliate and Paid Social; Manages affiliate programs, including reconciling order inquiries, implementing banners, updating links, pulling reports and creating coupon codes for a category.Collaboration: Collaborates with Marketing Managers and cross-functional teams across the organization (e.g., Inventory Management, Planning, Site Merchandising, Customer Service, Analytics) to develop and implement marketing programs for the category; Works with creative, copy and other internal/external resources to develop content for paid campaigns for a category.People Development: Supports training and college recruiting for Media Partnerships Specialists; Coaches less experienced team members and provides feedback to enhance skills, knowledge and work performance; Mentors less experienced Media Partnerships Specialists. Demonstrates up-to-date expertise and applies this to the development, execution, and improvement of action plans by providing expert advice and guidance to others in the application of information and best practices; supporting and aligning efforts to meet customer and business needs; and building commitment for perspectives and rationales. Provides and supports the implementation of business solutions by building relationships and partnerships with key stakeholders; identifying business needs; determining and carrying out necessary processes and practices; monitoring progress and results; recognizing and capitalizing on improvement opportunities; and adapting to competing demands, organizational changes, and new responsibilities. Models compliance with company policies and procedures and supports company mission, values, and standards of ethics and integrity by incorporating these into the development and implementation of business plans; using the Open Door Policy; and demonstrating and assisting others with how to apply these in executing business processes and practices.Live our ValuesCulture ChampionModels the Walmart values to foster our culture; holds oneself and others accountable; and supports Walmart's commitment to communities, social justice, corporate social responsibility, and sustainability; maintains and promotes the highest standards of integrity, ethics and compliance.Servant LeadershipActs as an altruistic servant leader and is consistently humble, self-aware, honest, and transparent.Embrace ChangeCuriosity & CourageDemonstrates curiosity and a growth mindset; fosters an environment that supports learning, innovation, and intelligent risk-taking; and exhibits resilience in the face of setbacks.Digital Transformation & ChangeSeeks and implements continuous improvements and encourages the team to leverage new digital tools and ways of working.Deliver for the CustomerCustomer FocusDelivers expected business results while putting the customer first and consistently applying an omni-merchant mindset and the EDLP and EDLC business models to all plans.Strategic ThinkingAdopts a holistic perspective that considers data, analytics, customer insights, and different parts of the business when making plans and shaping the team's strategy.Focus on our AssociatesDiversity, Equity & InclusionIdentifies, attracts, and retains diverse and inclusive team members; builds a high-performing team; embraces diversity in all its forms; and actively supports diversity goal programs.Collaboration & InfluenceBuilds strong and trusting relationships with team members and business partners; works collaboratively and cross-functionally to achieve objectives; and communicates with energy and positivity to motivate, influence, and inspire commitment and action.Talent ManagementCreates a discipline and focus around developing talent, promotes an environment allowing everyone to bring their best selves to work, empowers associates and partners to act in the best interest of the customer and company, and regularly recognizes others' contributions and accomplishments.Minimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. As permitted by applicable law, provide evidence of full vaccination as defined by CDC guidelines OR secure approval of medical or religious accommodation for the vaccination mandate., Minimum Qualifications: Bachelor degree in business or related fieldPreferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications. Primary Location...221 RIVER ST, HOBOKEN, NJ 07030, United States of America

Keywords: Wal-Mart.com USA, Hoboken , Media Partnerships Specialist III, eComm, Advertising , Hoboken, New Jersey