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Corporate Social Media Specialist

Company: Wiley
Location: Hoboken
Posted on: September 17, 2020

Job Description:

Wiley is seeking a talented Social Media Specialist to join our corporate communications team.A key member of the global communications team, this role manages day-to-day execution across Wiley's corporate social media channels (Facebook, Twitter and LinkedIn) including content creation, monitoring and governance.In addition to day-to-day management of social channels, this candidate will help develop creative, impactful and strategic social media content that drives global awareness of Wiley' mission, business and thought leaders.Organized, detail-oriented and a self-starter, a successful candidate will have exceptional writing and interpersonal skills, bring a global company perspective and a have a holistic understanding of the communications function, with a lens on external and internal communications.If you work for us, here are some of the things you will do:Manage the monthly corporate content calendar and develop, edit and publish engaging content across social media channels (LinkedIn, Twitter and Facebook.)Assist in developing, implementing and maintaining a creative and high-impact social content that supports Wiley's Research and Education business goals, elevates Wiley authors and executive thought leaders, and showcases Wiley's company culture.Generate monthly reports on channel performance and social listening to establish benchmarks, measure success and demonstrate the value of social media within the communications function.Identify potential areas for growth on existing Wiley social platforms and work with members of the social media team to implement new strategies.Conduct ongoing and specific social listening for news and crisis-related topics.Follow industry news to keep social media content fresh and relevant.Be the day-to-day point of contact for social, marketing and communications partners and first defense in monitoring for crisis and reputation management on social.Keep on top of current social media best practices and experiment with emerging tools and techniques.Protect the reputation of the Wiley brand across social by enforcing social governance, policing unauthorized or under-resourced social channels and helping to clean up outdated, unused social accounts.What we're looking for: Bachelor's degree or equivalent work experience in social media.3-5 years of social media experience, organic social required; paid experience preferred.A deep familiarity of social platforms including Facebook, Twitter, Instagram, and LinkedIn.Exceptional writing skills and the ability to respond quickly to trends.Experience with platforms including Hootsuite, Meltwater/Sysomos and Brandwatch.Strong organizational and time management skills, with the ability to prioritize day-to-day tasks and long-term projects.Preferred candidates will have:Experience working for a publisher, media company, or social media agencyStrong visual content creation skills, including experience producing and editing graphics, GIFs, video and/or photos as well as visualizing data.Experience elevating thought leaders, specifically live-tweeting speaking events, webinars, etc.Have a passion for communications, creative storytelling and our brands and business.Wiley is an equal opportunity employer.--We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

Keywords: Wiley, Hoboken , Corporate Social Media Specialist, Advertising , Hoboken, New Jersey

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